preloader
Get In Touch
Grand rue 29,
CP 116 1110 Morges,
CH-Vaud Switzerland,
[email protected]
Work Inquiries
[email protected]
Ph: +41.21.561.34.96

Gumtree Targets Younger Users With Brand Repositioning

Ecommerce and classified advertising site Gumtree, owned by eBay, has refreshed its brand positioning as it aims to build relevance with younger audiences. The TV campaign will aim to bring to life its “Good Finds” positioning with six spots produced by Wieden+Kennedy London. The focus is on building its audience among more climate-focused, mobile-first users….

Author avatar
adweek

Post a comment

Your email address will not be published. Required fields are marked *

Choose country or region

Kainjoo is a group of companies with the sole purpose of bringing brands performances to life in complex industries. We have a global reach with partners and representatives located in all time zones. 

China (Mandarin | English)
Japan (Japanese | English)
Singapore (English)
Australia (English)
India (English)
South Korea (English)

Switzerland (English | French | German)
United Kingdom (English)
France (French | English)
Germany (German | English)
Spain (Spanish| English)
Italy (Italian| English)
Ukraine (Russian| English)
Russian Federation (Russian| English)

Canada (English | French)
United States of America (English)